GITAM INSTITUTE OF MANAGEMENT

Visakhapatnam Campus

Sheela Paluri

Professor

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Contact
spaluri@gitam.edu
9848442773
Education

Ph. D.

Research Areas
  • Entrepreneurship
  • General Management

Publications 38

A Study on Investments in Tax Saving Products with Reference Visakhapatnam.

Review of Research, 2019, 8, 1-10


Role of microfinance through self help groups and its impact on the living standards of rural porr a case study .

CPSIA INFORMATION, 2018, 1, 35-42


Entrepreneurs Perspective towards Their Personaland Business Values.

International Journal of Research and Scientific Innovation, 2018, Volume V,, 80-84


The Success Story of Islamic Banking in the Kingdom of Bahrain.

Research Review Journal, 2018, 3, 111-113


Islamic Banking The stance of India on a Global Level.

International Journal of Academic Research, 2018, 1, 69-75


Corporate Social Responsibilities Practices inIndia A Study of Top Fifty Companies in India.

International Journal of Research in Social Sciences, 2017, 7, 624-638


Impact of Social Media in Developing Brand Loyalty among Students.

International Journal of Engineering and Management Research, 2017, 7, 31-38


Factors Influencing Spirituality.

IOSR Journal of Business and Management (IOSRJBM), 2017, 19, 38-45


Nutrition status of tribal women A case study of tribal Visakhapatnam.

International Journal of Advanced Education and Research, 2017, 3, 1-5


credit challenges faced by financial institutions and small business in India a review of literature .

Journal on Banking financial services and insurance research, 2017, 7, 34-43


status and impact of asset liability management a comparative study of selected public and private sector banks.

Asian Journal of Research and Finance, 2016, 6, 28-36


Financial management A Casr Study of Women Entrepreneurs in Visakhapatnam District.

International Journal of Engineering and Management Research, 2016, 6, 60-67


Financial Decisions by Small and Medium Enterprises An Empirical Study .

IRJBM, 2016, 5, 15-21


AssetLiabilityManagement A Comparative Study of a Public and Private Sector Bank.

IRJBM, 2015, 8, 33-43


A Comparative Study on Non Performing Assets of Public Sector Banks in India.

Management Today , 2015, 5, 18-23


Asset Liability Management A Comparative Study of a Public and Private Sector Banks.

International Research Journal of Business and Management , 2015, 8, 45-53


Human Resource Accounting A Case study with Special Reference to Visakhapatnam Port Trust..

International Journal of Engineering and Management Research, 2015, 5, 52-63


Corporate Social Responsibility Study of Select CSR Models in India.

IPE Journal of Management, 2015, 5, 112-135


FUZZY COMPREHENSIVE EVALUATION METHOD FOR THE EVALUATION OF HUMAN CAPITAL IN UNIVERSITY SYSTEM A CASE STUDY.

EXCEL International Journal of Multidisciplinary Management Studies, 2015, 5, 43-61


Asset liability management A Comparative Study.

IRJBM, 2015, 8, 43-52


Human Resource Accounting A Case Study with Special Reference to Visakhapatnam Port Trust.

International Journal of Engineering and Management Research, 2015, 5, 72-75


A Comparative study of asset liability management in the two top public and private sector banks in India. .

International Forum of Researchers Students and Academicians , 2015, 5, 84-90


The use of Fuzzy Analytical Hierarchy Process(FAHP) model for the primary screening of business opportunity in the process of entrepreneurial activity.

International Journal of Marketing, Financial services and management research, 2015, 4, 26-32


The need for a credit Bureau for the non corporate small business sector in India.

the international journal of business and management, 2015, 3, 27-34


Effect of Asset liability management on Commercial Banks Profitability in Indian Financial market a case study of Two Public Sector Banks..

International Journal of Business and Administration Research Review , 2014, 1, 92-103


The Dilemmas of Small Business Growth The Case of Rural Agri Business Based Micro Firms.

Sumedha Journal of Management, 2013, 2, 96-113


Value Added Accounting An Empirical Illustration with Reference to the Port of Visakhapatnam.

The IUP Journal of Accounting Research & Audit Practices, 2012, xi, 1-12


Internets Impact on Marketing A Focus on Search Engine Marketing.

Journal of Social Science and Linguistics, 2012, 1, 80-90


Farm Credit its impact on the socioeconomic status of farmers in East Godavari district of AP .

International Journal of Development Studies and Research, 2012, 1, 30-35


Facts of Retail Industry in INDIA.

global management review, 2011, 2, 36-42


Human Capital Accponting and Value added Performance a case study of a major Indian Port.

Asia Pacific Management Accounting Journal, 2011, 6, 41-62


Importance of Brand awareness on brand choice of insurance products an Indian perspectives.

Market Dynamics, 2009, 1, 105-117


Health Insurance coverage of rural and urban elders in India.

global management review , 2009, 2, 15-24


A Study on the awareness of life insurance policies in Visakhapatnam.

Insurance Chronicle , 2007, 4, 12-19


A Study on the Awareness of Life Insurance Policies in Visakhapatnam.

Insurance Chronicle, 2007, 7, 24-32


Enterprise Risk Management a New Mantra.

Insurance Plus, 2007, 2, 23-28


Characteristics and Goals of Family Businesses in Indian Retail Sector.

GITAM Journal of Management, 2007, 5, 42-51


Financial Regulation in Developing Countries.

Indian Economic Panorama, 2004, 1, 51-60


Research projects 2

Title of the project Applications of Fuzzy Comprehensive Evaluation Method For Human Capital evaluation a case study of selected indian company
Funded by UGC
Duration 36 months
Sanctioned date 27 December, 2013
Title of the project Completed Major Research Project Sponsored by the UGC on Investors Life Styles and Investment Characteristics of the Invesyors life style and investing characteristics of Rural People in the Four Coastal Districts of A.P,
Funded by UGC
Duration 24 months
Sanctioned date 30 January, 2006

Books published 20

Title of the book Financial Management
Book / Chapter Book
Name of the publisher Mayas publication
Subject area finance
Edition 1st
ISBN 9789387756748
Published year 2019
Title of the book Currency Risk Management
Book / Chapter Chapters
Name of the publisher Vernon Press
Subject area Finance
Edition 1st
Page numbers 70-76
ISBN 1622734432
Published year 2019
Title of the book Currency risk management
Book / Chapter Chapters
Name of the publisher Vernon press series
Subject area finance
Edition 1st
Page numbers 60-67
ISBN 9781622734436
Published year 2019
Title of the book Micro finance in india issues and challenges
Book / Chapter Chapters
Name of the publisher CPSIA Information, USA
Subject area FINANCE
Edition 1
Page numbers 24-32
ISBN 174611026
Published year 2018
Title of the book Business Ethics and Corporate Governance
Book / Chapter Book
Name of the publisher Shree Punlications
Subject area management
Edition ist
ISBN 9789388196062
Published year 2018
Title of the book Human Resource Accounting and Value Added Performance A case
Book / Chapter Book
Name of the publisher SUCHARITHA Publication
Subject area finance
Edition 1st
ISBN 97881927236462
Published year 2018
Title of the book Business Ethics and Corporate Governance
Book / Chapter Book
Name of the publisher Shree Publishing House
Subject area management
Edition 1st
ISBN 97893881962
Published year 2018
Title of the book Financial Services
Book / Chapter Book
Name of the publisher Himalaya Publishing House
Subject area finance
Edition 1st
ISBN 978935273681
Published year 2017
Title of the book Entrepreneurship
Book / Chapter Book
Name of the publisher Shree publishing house
Subject area management
Edition 1st
ISBN 978938551818
Published year 2017
Title of the book Project Evaluation and Management
Book / Chapter Book
Name of the publisher Himalaya Publishing House
Subject area Finance
Edition 1st
ISBN 978935273706
Published year 2017
Title of the book Financial Management
Book / Chapter Book
Name of the publisher Himalaya Publishing House
Subject area Finance
Edition 1st
ISBN 9789352020089
Published year 2015
Title of the book Financial Management
Book / Chapter Book
Name of the publisher Himalaya Publishing House
Subject area Finance
Edition 1st
ISBN 978935202008
Published year 2014
Title of the book Financial inclusion in India
Book / Chapter Chapters
Name of the publisher Excel books
Subject area finance
Edition 1
Page numbers 56-64
ISBN 783 456 6811
Published year 2013
Title of the book Financial Inclusion in India
Book / Chapter Chapters
Name of the publisher Excel Books
Subject area Finance
Edition 1
Page numbers 25-36
ISBN 9789350623183
Published year 2013
Title of the book Financial Inclusion in India
Book / Chapter Chapters
Name of the publisher Excel Books
Subject area Finance
Edition 1
Page numbers 50-66
ISBN 9789350623183
Published year 2013
Title of the book Financial Inclusion in India
Book / Chapter Chapters
Name of the publisher Excel Books
Subject area finanace
Edition 1st
Page numbers 132-144
ISBN 9789350623183
Published year 2012
Title of the book Financial Inclusion in India
Book / Chapter Chapters
Name of the publisher Excel Books
Subject area finance
Edition 1st
Page numbers 50-67
ISBN 9789350623183
Published year 2012
Title of the book Service Centric Strategy and Market Dynamics
Book / Chapter Chapters
Name of the publisher Kanishka
Subject area finance
Edition 1
Page numbers 45-63
ISBN 9788184571073
Published year 2009
Title of the book A Study on the flow of Foreign Direct Investment into India motive and determinants
Book / Chapter Book
Name of the publisher Excel Books
Subject area finance
Edition 1st
ISBN 9788174467539
Published year 2009
Title of the book New Deal in Insurance
Book / Chapter Book
Name of the publisher Excel Books
Subject area finance
Edition 1st
ISBN 9788183230308
Published year 2005

Training & workshops 7

Title Emotional Intelligence
Type Quality improvement program
Organized by GIM in collobration with Akshaya Patra
More info...
Title Unnat Bharat Abhiyan(UBA) Training Programme
Type Training of tutors
Organized by Ministry of Rural Development Hyd
More info...
Title EDP for employees of Postal Department
Type Quality improvement program
Organized by GIM
More info...
Title Training Programme for AP Transport Employees
Type Quality improvement program
Organized by AP Transport Authority VSP
More info...
Title EDP for employees of Postal Department
Type Quality improvement program
Organized by GIM
More info...
Title MDP on Worklife Balance
Type Quality improvement program
Organized by GIM
More info...
Title EDP NTPC eMPLOYEES
Type Quality improvement program
Organized by GIM
More info...

Consultancy projects 7

Title of the project Employee Satisfaction a Comoarative Study Survey
Name of the principal investigator Prof. P.Sheela
Name of the co investigator Dr. Varaprasad, Dr. Prasahanti, Dr. Krishna Kumari
Name of the client / agency funded Toyotsu Rare Earth India Pvt Ltd.
Duration 3 months
Title of the project need assessment survey
Name of the principal investigator Prof.p.sheela
Name of the co investigator Dr.U.Adhinarayana, Dr.I.Bangar raju
Name of the client / agency funded NTPC
Duration 3 months
Title of the project Hr Standardization Process
Name of the principal investigator Prof. P.Sheela
Name of the co investigator Dr. YVVSS Vara Prasad, Dr. Sudha, Dr. Krishna Kumari
Name of the client / agency funded Brandix Apparel India Pvt Ltd
Duration 4 months
Title of the project HR Audit for DCILtd
Name of the principal investigator Prof. P.Sheela
Name of the co investigator Dr. Sandhya vani, Dr. Soudhamani, Dr.Sures
Name of the client / agency funded DCI VSP
Duration 3 months
Title of the project Employee Satisfaction
Name of the principal investigator Prof. P.Sheela
Name of the co investigator Dr. YVVSS Vara Prasad, Dr. PRASHANTI, Dr. Krishna Kumari
Name of the client / agency funded Toyotsu Rare Earth India Pvt Ltd.
Duration 3 months
Title of the project society perception survey carried out for NTPC Simhadri Super Thermal Power Project
Name of the principal investigator Prof. K.Sivarama Krishna
Name of the co investigator Dr. P.Sheela
Name of the client / agency funded NTPC Visakhapatnam
Duration 12 months
Title of the project A Study on Agricultural and Marine Exports from Vizag and Kakinada Ports
Name of the principal investigator Dr. P.Sheela
Name of the co investigator Dr.P.Sheela
Name of the client / agency funded Nekanthi Sea Foods Pvt Ltd
Duration 3 months

Patents 0

Papers in seminars & conferences 26

Seminar name Financial Planning wisdom of wealth in partnership with Franklin Templeton
Organized by IWN AP
More info...
Seminar name Management Development Programme
Organized by GIM
More info...
Seminar name National Conference on Skill India The Way Forward Challenges and Imperatives
Organized by GIM in collaboration with Devis Lab Hyd
More info...
Seminar name Anti Drug Abuse
Organized by GIM in Collaboration with Green Vally Foundatiuon
More info...
Seminar name SR Educational Institutions, Sub Coimmittee Interaction
Organized by CIIand SR Education Chennai
More info...
Seminar name UN Global Compact Network India
Organized by GIM in collaboration with UN Global Network New Delhi
More info...
Seminar name SMART INDIA SMART SOLUTION FOR SMART CITIES
Organized by cii
More info...
Seminar name annual conference by Indian Economic Association
Organized by Indian Economic Association
More info...
Seminar name challenges of Higher Education
Organized by Lady Doack College
More info...
Seminar name challenges of Higher Education
Organized by Lady Doack College
More info...
Seminar name International Conference on Technological Innovation in Management Education
Organized by Sponcered by HPCL,DCI and others
More info...
Seminar name International Conference of Airlines
Organized by CII and Ministry of Aviation New Delhi
More info...
Seminar name Global Insurance and Finance Conference
Organized by institute of management technology
More info...
Seminar name International Management Colloquim
Organized by Dhaneshwar Institute of Engeering and Management
More info...
Seminar name International Management Colloquim
Organized by Dhaneshwar Institute of Engeering and Management
More info...
Seminar name International Management Colloquim
Organized by Dhaneshwar Institute of Engeering and Management
More info...
Seminar name International management colloquium
Organized by dharneshwar institue of engeering and managment
More info...
Seminar name International management colloquium
Organized by dharneshwar institue of engeering and managment
More info...
Seminar name International management colloquium
Organized by dharneshwar institue of engeering and managment
More info...
Seminar name International conference on Banking and Insurance
Organized by BIMT and Philadelphia University
More info...
Seminar name International conference on Banking and Insurance
Organized by BIMT and Philadelphia University
More info...
Seminar name International conference on Banking and Insurance
Organized by BIMT and Philadelphia University
More info...
Seminar name International conference on Banking and Insurance
Organized by BIMT and Philadelphia University
More info...
Seminar name International conference on Banking and Insurance
Organized by BIMT and Philadelphia University
More info...
Seminar name International conference on Banking and Insurance
Organized by BIMT and Philadelphia University
More info...
Seminar name International conference on Banking and Insurance
Organized by BIMT and Philadelphia University
More info...

Research guidance 7

Title of the thesis A study on Consumer Satisfaction with Services of Life Insurance Products and Services A Case Study of LIC, Visakhapatnam
Name of the student R. Ramachandra Naik
Name of the college / university GITAM University
Major subject area Finance
Type of admission Part time
Thesis specification PhD
Title of the thesis Human Resource Accounting and Value Added Performance A Case Study With Special Reference To Visakhapatnam Port Trust
Name of the student P.Aruna
Name of the college / university GITAM University
Major subject area Finance
Type of admission Part time
Thesis specification PhD
Title of the thesis Asset Liability Management Status and Impact A Comparative Study of Selected Public and Private Sector Banks
Name of the student Tejaswini Bastray
Name of the college / university GITAM University
Major subject area Finance
Type of admission Full time
Thesis specification PhD
Title of the thesis Fuzzy Comprehensive Method for Human Capital Evaluation with special references to Tata Consultancy Services Ltd, Bangalore
Name of the student R.L.N. Murthy
Name of the college / university GITAM University
Major subject area Finance
Type of admission Part time
Thesis specification PhD
Title of the thesis Credit Appraisal of Small Business Borrowers A Proposed Credit Scoring Model
Name of the student R.Pavan Kumar
Name of the college / university GITAM University
Major subject area Finance
Type of admission Full time
Thesis specification PhD
Title of the thesis Credit Risk Management Impact on Profitability and Liquidity in Select Indian Commercial Banks
Name of the student Subhra Srimanthani
Name of the college / university GITAM University
Major subject area Finance
Type of admission Part time
Thesis specification PhD
Title of the thesis Islamic Banking The stance of India on a Global Level
Name of the student Mr. Satya Pavan Kumar
Name of the college / university GITAM University
Major subject area Finance
Type of admission Part time
Thesis specification PhD

Membership in professional bodies 2

Organization name Vanitha Walker Club PM Palem
Membership category Life
Membership type Donor Member
Organization name Indian Economic Association
Membership category Life
Membership type Member

Awards & Recognizations 2

Name of the award Best Researcher Award
Awarded by GITAM Deemed to be University
Awarded year 2013
Name of the award Best Teacher Award
Awarded by GITAM Deemed to be University
Awarded year 2012

Guest lectures 0

Board member 2

Board name Associate Board
Journal name GITAM Journal of Management
Board name Editor in Chief
Journal name GITAM Journal of Management

Policy Making 0