GITAM INSTITUTE OF MANAGEMENT

Visakhapatnam Campus

  • The three year BBA program aims at developing a student’s intellectual ability, executive personality and management skills through an appropriate blending of business and general education.
  • The program assists the student in understanding and developing the unique leadership qualities required for successfully managing business functions in an organizational unit or an enterprise.
  • The program also seeks to prepare students for higher education in business at home and abroad.
  • Understanding fundamentals of management theories and practices.
  • Integrating the functional areas to achieve organizational objectives.
  • Identify and acquire managerial skills to analyze business problems.
  • Interpret and apply managerial concepts with leadership skills to lead the teams to achieve the objectives.
  • Ability to understand and perform value based entrepreneurial skills.
  • Evaluate and adopt the changing business environment.
SI. No. Course Code Course Download Credits
1 GEL131 Communicative English download 3
2 MBG121* MS Office & IT download 3
3 MBG103 Business Economics download 3
4 MBG105 Financial Accounting download 4
5 MBG107 Business Mathematics download 4
6 MBG109 Indian Business Environment download 3
7 MBA191 Semester End Viva-Voce 1
SI. No. Course Code Course Download Credits
1 MBG102/MBG104/MBG106/MBG108 Telugu/Sanskrit/Hindi/Special English* (Second Language) download 3
2 MBG110 Principles and Practice of Management Download 3
3 MBA102 Self Awareness& Personality Development Download 3
4 MBA104 Cost and Management Accounting download 4
5 MBG112 Business Statistics download 3
6 MBA106 Innovation By Design download 3
7 MBA192 Semester end Viva-Voce 1
SI. No. Course Code Course Download Credits
1 MBG201 Indian Heritage and Culture download 2
2 MBG203 Business Communication 2
3 MBG231 MS Excel download 3
4 MBG205 Human Resource Management download 3
5 MBA201 Fundamentals of Entrepreneurship download 3
6 MBG207 Marketing Management download 3
7 MBA291 Social Project/Rural Project 1
8 MBA293 Semester End Viva-Voce 1
SI. No. Course Code Course Download Credits
1 MBG202 Environmental Science download 3
2 MBG204 Banking Theory & Practice download 3
3 MBA202 Organizational Behavior download 3
4 MBA204 Sales and Distribution Management download 3
5 MBA206 Business Laws download 4
6 MBG206 Financial Management 4
7 MBA292 Semester end Viva-Voce 1
SI. No. Course Code Course Download Credits
1 MBA301 Business Plan Preparation Download 3
2 MBG301 Production & Operations Management Download 3
3 MBA341 Consumer Behavior Download 3
4 MBA343 Logistics and Supply Chain Management 3
5 MBA345 Stock Market Operations download 3
6 MBA347 Indian Financial System download 3
7 MBA349 Human Resource Development download 3
8 MBA351 Performance management download 3
9 MBA353 Social Entrepreneurship download 3
10 MBA355 Family Business Management download 3
11 MBA391 Industrial Project Report & Viva-voce 2
7 MBA393 Semester End Viva-Voce 1
SI. No. Course Code Course Download Credits
1 MBA302 Contemporary Business Models download 3
2 MBG304 E-Commerce download 3
3 MBA342 Customer Relationship Management download 3
4 MBA344 Advertising and Brand Management download 3
5 MBA346 Insurance Management download 3
6 MBA348 Income Tax Law & Practice download 3
7 MBA350 Industrial Relations download 3
8 MBA352 Employment Laws download 3
9 MBA354 Business Simulation 3
10 MBA356 Families in Business (100% Internal) download 3
11 MBA392 Comprehensive Viva 2
12 MBA358 – MBA374, VDC111 PCDs 9
SI. No. Course Code Course Download Credits
1 MBA372 Coursera Course 1
2 MBA370 YOGA 1
3 MBA358 CBA(Current Business Affairs)Starts from the 3rd Semester 4
4 MBA360 Soft skills-I 1
5 MBA374 Soft skills-II 1
6 MBA362 BEC 2
7 MBA364 General Book Reviews 1
8 MBA366 Management Book Review 1
9 VDC111 Venture Discovery 2