GITAM INSTITUTE OF MANAGEMENT

Visakhapatnam Campus

The main object of the programme is to develop a student’s intellectual ability, technological skills and management skills through an appropriate blending of teaching and on job training.

The other objectives are:

  • The three year BBA program aims at developing a student’s intellectual ability, executive personality and management skills through an appropriate blending of business and general education.
  • The program assists the student in understanding and developing the unique leadership qualities required for successfully managing business functions in an organizational unit or an enterprise.
  • program also seeks to prepare students for higher education in business at home and abroad.
  • At the end of the three year Bachelors in Business Administration program, students would gain a thorough grounding in the fundamentals of business management.
  • The industry and entrepreneurship oriented curriculum offers a number of specializations and practical exposures which would equip the student to face the contemporary challenges in the field.
  • The holistic outlook of the program with a number of value based and personality development courses ensures that students are groomed into up-to-date, assertive and effective business executives with strong leadership skills and social consciousness.
  • 101. English
  • 102. MS Office & IT
  • 103. Business Economics
  • 104. Financial Accounting
  • 105. Business Mathematics
  • 106. Introduction to Financial Markets
  • 107. Semester End Viva

PROFESSIONAL COMPETENCY DEVELOPMENT COURSES

  • 108. Out Bound Training ( OBT )
  • 201. Telugu / Sanskrit / Hindi / Special English* (Second Language)
  • 202. Principles and Practice of Management
  • 203. Self Awareness & Personality Development
  • 204. Cost and Management Accounting
  • 205. Business Statistics
  • 206. Introduction to Mutual Funds
  • 207. Semester end Viva

PROFESSIONAL COMPETENCY DEVELOPMENT COURSES

  • 208. Yoga (CBA)
  • 301. Indian Heritage & Culture
  • 302. Business Communication
  • 303. MS Excel
  • 304. Human Resource Management
  • 305. Capital Market Operations
  • 306. Marketing Management
  • 307. Social Project / Rural Project
  • 308. Semester End Viva

PROFESSIONAL COMPETENCY DEVELOPMENT COURSES

  • 309. Current Business Affairs (CBA)
  • 310. Soft skills (CBA)
  • 311. BEC (CBA)
  • 401. Environmental Science
  • 402. Banking Theory & Practice
  • 403. Organizational Behavior
  • 404. Derivatives Market Operations
  • 405. Business Laws
  • 406. Financial Management
  • 407. Semester End Viva-Voce

PROFESSIONAL COMPETENCY DEVELOPMENT COURSES

  • 408. Current Business Affairs (CBA)
  • 501. Business Plan Preparation
  • 502. Production & Operations Management
  • 503. Commodities Market Analysis
  • 504. Fundamental Analysis
  • 505. Stock Market Operation
  • 506. Indian Financial System
  • 507. Simulation of Equity Shares
  • 508. Semester End Viva

PROFESSIONAL COMPETENCY DEVELOPMENT COURSES

  • 509. Current Business Affairs (CBA)
  • 510. Soft skills
  • 511. Simulation of Mutual Fund Services System
  • 601. Contemporary Business Models
  • 602. E-Commerce
  • 603. Customer Relationship Management
  • 604. Advertising and Brand Management
  • 605. Insurance Management
  • 606. Income Tax Law & Practice
  • 607. Industrial Relations
  • 608. Employment Laws
  • 609. Business Simulation
  • 610. Families in Business
  • 611. Comprehensive Viva

The student has to choose one out of two electives in the following cases –

  • Customer Relationship Management or Advertising and Brand Management
  • Insurance Management or Income Tax Law & Practice
  • Industrial Relations or Employment Laws
  • Business Simulation or Families in Business